Erirm Publisher's blog

Sundae Day 2021

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We couldn’t have said it better ourselves. There’s a delightful marriage that happens when you put together a sundae, a blending of all your favorite things in one place, where they might make the transit from bowl to mouth in a single well-laden scoop. Sundae Day celebrates this incredible treat, and it’s uncertain and contested past.

History of Sundae Day

Sundae Day was established to celebrate this delicious treat, and there’s no question of its origins. However the same can not be said of the sundae itself, a treat that multiple places claim to have created, and no one place has been able to truly prove its claim to. The first claim seems to come from Two Rivers, Wisconsin, a beautiful city on the Lake Michigan shore, 40 miles SE of Green Bay. Here a certain Ed Berners, having been asked to do so by a customer on vacation, added chocolate syrup to a simple vanilla ice cream bowl. While Berners questioned how good it would be, given that soda was far more common a topper for ice cream at the time, the results were nothing less than game-changing. It took no time at all for him to add it to the menu and mix in all sorts of ingredients.

Of course, that’s just one of them, Ithaca, New York would put forth that on a certain Sunday in April of 1892, a certain Reverend John Scott visited Chester Platt at his establishment, Platt & Colt Pharmacy. In a moment of creativity, Mr. Platt decided he would create the “Cherry Sunday”, adorning simple vanilla ice cream with cherry syrup and a single candied cherry. Who’s right? Well, the paper trail supports Ithaca, but that doesn’t stop Two Rivers from standing by its claim.

How to Celebrate Sundae Day

Celebrating this holiday is simple, go out and get yourself a delicious sundae with your favorite combination of ingredients! Of course, if you want to be a traditionalist you could always go with a chocolate drizzled sundae, or would that be a “Cherry Sunday” with the syrup and candied cherry topping? We don’t take sides, we just serve up both for Sundae Day with neither apology nor regret.

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Ice Cream Month 2021

When people ask how have I kept on top, I have to say with the help of every photographer, make-up artist and hairdresser I've ever worked with.

Linda Evangelista

I Scream, You Scream, We All Scream for Ice Cream! Butternut Crunch and Rocky Road, Napoleon and Caramel Swirl, there are hundreds of flavors of Ice Cream to sample and flavor, and the hot months of the year are perfect for indulging in this fantastic dairy delight.

Since childhood this treat has defined most of our lives, with the sound of the Ice Cream man driving down the street marking some of the best moments of our lives as we ran screaming down the sidewalk, money in hand, to catch him before they got away.

History of Ice Cream Month

Ice Cream Month was established by the American Dairy association in conjunction with President Ronald Reagan and Walter Dee Huddleston, a Senator from Kentucky. On the backs of this incredibly official declaration, the Ice Cream companies began publicizing the day, encouraging people to go out and enjoy this cold delight as often as possible during the month of July. Ice Cream was first said to be created in Ancient Greece, before the idea of a refrigerator ever came to pass. The so-called “Ice Cream” was incredibly rudimentary, being a mixture of snow honey and fruit, but it was still the beginnings of a great tradition.

The first true Ice Cream was said to be introduced by Catherine de’ Medici in the 16th century. So impressed was Charles I of England (one hundred years after this introduction) that he paid to keep the formula secret, making ice cream a royal prerogative, utterly unobtainable by the common man. The first recorded recipes didn’t exist until the 18th century.

Truly Ice Cream was a treat meant for the most notable of humans, and now we can all enjoy it any day of the year! Ice Cream Month encourages us to be particularly indulgent during the month of July!

How to Celebrate Ice Cream Month

Ice Cream Month has only one appropriate celebration, gorge yourself on Ice Cream at every opportunity! Ok, ok, moderation is necessary even during Ice Cream Month, but there are a bunch of different ways you can enjoy this delicious treat. It goes great with a warm apple pie, and nothing compliments a brownie better than vanilla ice cream. Maybe you prefer a nice scoop of strawberry doused in caramel topping, or that most amazing of all ice cream treats, the Ice Cream Taco!

You can even take the time to make your own ice cream during Ice Cream Month and enjoy the fruits of your labor on a hot summer evening!

To celebrate Ice Cream Month, we have special activities and deals!

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Why Do We Celebrate National Ice Cream Month July 2021?

National Ice Cream Month Activities

1. Host an ice cream party

   Next time you're having a barbecue this summer, add an ice cream bar! You can do it potluck style—supply several different flavors of ice cream and ask your friends to bring their favorite toppings. You might not be the life of the party, but your dessert will—and that's what counts.

2. Try as many ice cream flavors as you can

   How many ice cream flavors can you eat this month? We challenge you to try at least 10, but you can set your own goal and see how well you do. We know we'll be aiming for the moon—try and keep up!

3. Invent your own flavor

   To celebrate everyone's favorite month, find a recipe you can use as a starting point to invent your own ice cream flavor. You can use a vanilla ice cream recipe and add your favorite toppings, or just pour ingredients into a pan and wing it. If you have an ice cream maker, this is your time to shine. If you don't, there are plenty of recipes that you can make without any equipment!

Why We Love National Ice Cream Month

1. It's the perfect excuse to eat ice cream

   We're always looking for reasons to eat sweets—and with summer here, what better treat than a frozen one? This holiday gives us the perfect opportunity to eat as much ice cream as our heart desires. And believe us, our heart desires a lot.

2. It pushes us out of our comfort zone

   When we treat ice cream as a rare delicacy, we always order the same flavor. We go with what we know, because we're not sure when we're going to have ice cream again. However, when we have the opportunity to eat it every day, we don't have to play it safe. Cookies and cream begone—we want to try flavors like thai tea and taro.

3. It's a gateway to other desserts

   The most beautiful thing about ice cream is how many delicious desserts it can go on top of. Brownie with chocolate ice cream? Yes please! Pie with a side of vanilla? Pile it on us. This month is a great excuse to eat lots of desserts—as long as they involve ice cream, they're fair game.

This July is National Ice Cream Month, and you have Kentucky to thank! In 1984, Senator Walter Dee Huddleston of Kentucky introduced a resolution to proclaim the month of July 1984 National Ice Cream Month and the 15th of that month National Ice Cream Day. Ronald Reagan signed the bill into law the same year, and the rest is history! Even though the bill only specified that July 1984 was National Ice Cream Month, the tradition carries on—much to our pleasure. Celebrate with us this July!

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